Arousing and attracting millennial talents

No Thumbnail Available
Journal Title
Journal ISSN
Volume Title
Perustieteiden korkeakoulu | Master's thesis
Ask about the availability of the thesis by sending email to the Aalto University Learning Centre oppimiskeskus@aalto.fi
Date
2016-08-24
Department
Major/Subject
International Design Business Management Major
Mcode
SCI3062
Degree programme
Master’s Degree Programme in International Design Business Management (IDBM)
Language
en
Pages
113
Series
Abstract
Arousing and attracting millennial talents is a research paper that will investigate the shift of generational dominance between the baby boomers and the Millennials. This generational shift comes with serious implications for the large and the start-up organizations. This shift coincides with an important shake-up in our current economy situation. The consumer becomes less faithful and ever more demanding, encouraging the burgeoning of start-ups that tries to fill the gaps in the market. This trend contains important repercussions for large organizations that do not innovate at such a fast pace. These two main factors are the reason why the research focuses on topics of “Millennials” and “change”. Based on these topics a review of the literature showed that people and their awareness and will to change are essential for the prosperity of the different types of companies. This research focuses on the addition of the young Millennial talent in order for the change to happen within the company. These Millennial talents have proven to be excellent change agents and can be the outside motivation for the companies to innovate.
Description
Supervisor
Vartiainen, Matti
Thesis advisor
Polvinen, Kirsi
Keywords
change management, millennials, attracting, start-ups, large organisations
Other note
Citation