Price experimentation - Optimizing revenues in a casual mobile game

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dc.contributorAalto Universityen
dc.contributorAalto-yliopistofi
dc.contributor.advisorHalme, Merja
dc.contributor.authorEnqvist, Jussi
dc.contributor.departmentTieto- ja palvelujohtamisen laitosfi
dc.contributor.schoolKauppakorkeakoulufi
dc.contributor.schoolSchool of Businessen
dc.date.accessioned2020-07-12T16:00:54Z
dc.date.available2020-07-12T16:00:54Z
dc.date.issued2020
dc.format.extent36 + 8
dc.identifier.urihttps://aaltodoc.aalto.fi/handle/123456789/45365
dc.identifier.urnURN:NBN:fi:aalto-202007124322
dc.language.isoenen
dc.locationP1 Ifi
dc.programmeInformation and Service Management (ISM)en
dc.subject.keywordmonetizationen
dc.subject.keywordfree-to-playen
dc.subject.keywordprice experimentationen
dc.subject.keywordA/B testen
dc.titlePrice experimentation - Optimizing revenues in a casual mobile gameen
dc.typeG2 Pro gradu, diplomityöfi
dc.type.ontasotMaster's thesisen
dc.type.ontasotMaisterin opinnäytefi
local.aalto.electroniconlyyes
local.aalto.openaccessno

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