The queries of clothing - a study of search query usage for gender-specific clothing products in the Finnish online market for clothing
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URL
Journal Title
Journal ISSN
Volume Title
School of Business |
Master's thesis
Authors
Date
2021
Department
Major/Subject
Mcode
Degree programme
Information and Service Management (ISM)
Language
en
Pages
68
Series
Description
Thesis advisor
Kuosmanen, TimoKeywords
SEO, search engine optimization, gender differences in ecommerce, search behaviour, ecommerce, clothing industry, search queries