Marketing strategy for a software product as part of the company's overall strategy

dc.contributorAalto-yliopistofi
dc.contributorAalto Universityen
dc.contributor.advisorJärvinen, Petri
dc.contributor.authorJärvinen, Timo
dc.contributor.departmentKonetekniikan osastofi
dc.contributor.schoolTeknillinen korkeakoulufi
dc.contributor.schoolHelsinki University of Technologyen
dc.contributor.supervisorKaila, Martti M.
dc.date.accessioned2020-12-03T21:11:19Z
dc.date.available2020-12-03T21:11:19Z
dc.date.issued1996
dc.format.extent(7) + 139
dc.identifier.urihttps://aaltodoc.aalto.fi/handle/123456789/85704
dc.identifier.urnURN:NBN:fi:aalto-2020120344542
dc.language.isofien
dc.programme.majorTeollisuustalousfi
dc.programme.mcodeMat-91fi
dc.rights.accesslevelclosedAccess
dc.titleMarketing strategy for a software product as part of the company's overall strategyen
dc.titleOhjelmistotuotteen markkinointistrategia osana erään yrityksen strategiaafi
dc.type.okmG2 Pro gradu, diplomityö
dc.type.ontasotMaster's thesisen
dc.type.ontasotPro gradu -tutkielmafi
dc.type.publicationmasterThesis
local.aalto.digiauthask
local.aalto.digifolderAalto_11876
local.aalto.idinssi55570
local.aalto.openaccessno
Files