Management of international licensing relationships - control and coordination of marketing strategies in the functional food industry. Case: Valio Ltd.

School of Business | Master's thesis

Checking the digitized thesis and permission for publishing
Instructions for the author

Authors

2008

en

kansainväliset yhtiöt, markkinointi, strategia, elintarviketeollisuus, meijerit, terveys, elintarvikkeet, lisenssit