Improving value proposition formation of knowledge intensive business services with service design methods: Case content agency Vapa Media
No Thumbnail Available
URL
Journal Title
Journal ISSN
Volume Title
Perustieteiden korkeakoulu |
Master's thesis
Ask about the availability of the thesis by sending email to the Aalto University Learning Centre oppimiskeskus@aalto.fi
Authors
Date
2016-06-07
Department
Major/Subject
Tietointensiivinen liiketoiminta
Mcode
T3008
Degree programme
Informaatioverkostojen koulutusohjelma
Language
en
Pages
107+4
Series
Description
Supervisor
Vartiainen, MattiThesis advisor
Paloheimo, Kaija-StiinaHiila, Ilona
Keywords
value proposition, co-creation, service-dominant logic, service design, knowledge intensive business services