Managing in Different Types of Business Nets: Capability Perspective

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Volume Title
School of Business | Doctoral thesis (monograph) | Defence date: 2004-11-12
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Date
2004
Department
Major/Subject
Markkinointi
Marketing
Mcode
Degree programme
Language
en
Pages
176 s.
Series
Acta Universitatis oeconomicae Helsingiensis. A, 243
Abstract
This study focused on managing in different types of business net. It had four objectives. Firstly, it aimed to develop a conceptual framework to categorize different types of business net. The classification scheme was used to provide a number of suggestions in regard to the managerial capabilities that were assumed to be required in managing different type of net. This framework was developed by utilizing primarily three research traditions: Industrial Network Approach, Strategic Value Net Approach and Resource-based View. Secondly, the study examined the validity of the value creation framework through a comparative case study containing the postulated three key ideal types of business net (stable, incremental and emerging). Thirdly, it identified the company level managerial capabilities employed in the case nets. Finally, it analysed and compared the value system characteristics and the managerial capabilities in these different types of net. The empirical part was based on qualitative comparative case analysis and it included ten case examples. The study contained several contributions. Firstly, it proposed the conceptual framework to categorize different types of net. Secondly, it indicated that the value system characteristics identified in the cases provided supportive evidence for the suggested framework. Thirdly, it also revealed examples of such value system characteristics and managerial capabilities that the framework did not originally contain. These results showed that all the case nets were hybrid forms having both characteristics of efficiency and effectiveness, stability, and emergence. The hybrid form refers to the nets having many value system characteristics – not only efficiency or effectiveness, as was assumed based on the literature review. The emphasis of these characteristics seems to fluctuate according to the goal of the net. In addition, in emergence stability and efficiency were more significant than was expected on the basis of the preconceptualization. Fourthly, the study suggested a revised framework with modifications based on the findings of the empirical study. Finally, the study identified different phases in the development of nets in all the studied cases, which emphasized the relevance of the time aspect.
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Supervising professor
Möller, Kristian, professor
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Permanent link to this item
https://urn.fi/URN:ISBN:951-791-887-9