Employee perceived benefits of prime retail location: a view from within
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School of Business |
Master's thesis
Ask about the availability of the thesis by sending email to the Aalto University Learning Centre oppimiskeskus@aalto.fi
Authors
Date
2012
Major/Subject
Marketing
Markkinointi
Markkinointi
Mcode
Degree programme
Language
en
Pages
81
Series
Abstract
Employee Perceived Benefits of Prime Retail Location: a view from withinDescription
Keywords
retail location theory, prime location, central place theory, brand image