Implementation of Business Intelligence in SMEs
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School of Business |
Bachelor's thesis
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Authors
Date
2023
Department
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Mcode
Degree programme
Tieto- ja palvelujohtaminen
Language
en
Pages
30
Series
Abstract
The rapid technological development and globalization of the past decades have had a significant impact on the business models of organizations. As technology develops, an ever-increasing amount of information becomes easily available to organizations. The question arises: how can SMEs best utilize the advantages offered by BI systems in data processing? While several academic studies have focused on the study of BI in large organizations, research on BI adoption in SMEs has been limited, and BI adoption by SMEs remains low, according to previous studies. This study focuses on SMEs, as they form the backbone of most economies and provide services to larger organizations. To address this research gap and support BI implementation in SMEs, this thesis examines the implementation of Business Intelligence (BI), its key success factors, as well as challenges and benefits related to successful BI adoption in small and medium-sized companies (SMEs). The study also presents a framework that illustrates and clarifies the applicability of BI to SMEs.Description
Thesis advisor
Penttinen, EskoGhanbari, Hadi
Keywords
business intelligence, small and medium-sized enterprises, information systems, BI implementation