The development of an internationalization strategy for a small technology-based company

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Journal Title

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Helsinki University of Technology | Diplomityö
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Date

2000

Major/Subject

Yritysstrategia ja kansainvälinen liiketoiminta

Mcode

TU-91

Degree programme

Language

en

Pages

(7) + 101 s. + liitt. 4

Series

Description

Supervisor

Autio, Erkko

Thesis advisor

Mäkitalo, Esa

Keywords

internationalization strategy, kansainvälistymisstrategia, small technology-based company, pieni teknologiayritys, global readiness, kansainvälistymisvalmius, SCADA electricity distribution industry, SCADA sähkönjakelutoimiala, marketing research, markkinatutkimus, target market selection, kohdemarkkinan valinta

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