The development of an internationalization strategy for a small technology-based company
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Helsinki University of Technology |
Diplomityö
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Date
2000
Department
Major/Subject
Yritysstrategia ja kansainvälinen liiketoiminta
Mcode
TU-91
Degree programme
Language
en
Pages
(7) + 101 s. + liitt. 4
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Description
Supervisor
Autio, ErkkoThesis advisor
Mäkitalo, EsaKeywords
internationalization strategy, kansainvälistymisstrategia, small technology-based company, pieni teknologiayritys, global readiness, kansainvälistymisvalmius, SCADA electricity distribution industry, SCADA sähkönjakelutoimiala, marketing research, markkinatutkimus, target market selection, kohdemarkkinan valinta