International marketing of higher education institutions - recruitment of international degree students. A comparative analysis of business-oriented higher education institutions.
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School of Business |
Master's thesis
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2008
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Mcode
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Language
en
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Keywords
kansainväliset yhtiöt, markkinointi, kansainvälinen, koulutus, yliopistot, korkeakoulut, opiskelijat, rekrytointi, kaupallinen koulutus