Artificial intelligence and customer engagement of beauty brands

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School of Business | Bachelor's thesis
Electronic archive copy is available locally at the Harald Herlin Learning Centre. The staff of Aalto University has access to the electronic bachelor's theses by logging into Aaltodoc with their personal Aalto user ID. Read more about the availability of the bachelor's theses.

Date

2022

Major/Subject

Mcode

Degree programme

Tieto- ja palvelujohtaminen

Language

en

Pages

23 + 9

Series

Description

Thesis advisor

Bragge, Johanna

Keywords

artificial intelligence, customer engagement, beauty brands, augmented reality

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