Creating competitive advantage by environmental-friendly packaging: healthy food product category
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School of Business |
Master's thesis
Ask about the availability of the thesis by sending email to the Aalto University Learning Centre oppimiskeskus@aalto.fi
Authors
Date
2016
Department
Major/Subject
Mcode
Degree programme
Marketing
Language
en
Pages
60
Series
Description
Thesis advisor
Tikkanen, HenrikkiSihvonen, Antti
Gloukhovtsev, Alexei
Keywords
environmental-friendly packaging, packaging, proenvironmental behavior, theory of planned behavior, healthy food products