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Sports betting marketing. Case: Impacts of technological change on Veikkaus' sports betting marketing

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School of Business | Master's thesis
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Authors

Ilomäki, Jukka

Date

2003

Department

Markkinoinnin laitos

Major/Subject

International business

Mcode

Degree programme

Language

en

Pages

Series

Description

Keywords

Teknologia, Muutos, Digitaalitekniikka, Urheilu, Rahapelit, Suhdemarkkinointi

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https://urn.fi/URN:NBN:fi:aalto-2020111715412

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[gradu] Kauppakorkeakoulu / BIZ

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