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KONE Australia: A subsidiary’s internal communication with its employees during organizational change
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School of Business |
Master's thesis
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en
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99
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Abstract
Purpose – The purpose of this Master’s Thesis is to present propositions for successful internal communications with employees in practice, as a part of change management in a MNC’s subsidiary. A significant research gap identified by a number of scholars suggests that not enough empirical research and practical tools exist for management seeking support in the topic of employee communications during organizational change. Thus, the paper aims to put forth propositions through the analysis of relevant literature and empirical data collected from one of KONE’s subsidiary that practices change management frequently. It does so in order to propose how internal communications should be executed, which issues communication could solve and how, and to provide a basis for further study in the field.
Method – The paper is an international study through the research of a subsidiary of a multinational corporation. The paper starts with an in-depth literature review covering the major approaches and frameworks of the topic of change management, internal communications and employee attitudes. The empirical data consists of face-to-face interviews with five employees that are experts in the field of study and a descriptive analysis of the subsidiary’s internal communications. In the framework development, propositions are put forth to aid in the answering of two questions.
Findings – The propositions hypothesize that internal communication should be formulated and used in a way that it avoids employee resistance and uncertainty and achieves employee commitment to the organizational change. The empirical findings build upon the propositions in understanding how to deliver and formulate communications in order to avoid and achieve the employee attitudes in practice. The findings of the paper provides a basis for future international business and management researchers aiming to uncover the issues and solutions internal communications provide for influencing employee attitudes during organizational change.