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Same same but different: Case study on imitation practices of a mass fashion brand seeking luxury
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URL
Journal Title
Journal ISSN
Volume Title
School of Business |
Master's thesis
Electronic archive copy is available via Aalto Thesis Database.
Authors
Date
Department
Major/Subject
Mcode
Degree programme
Language
en
Pages
71 + 12
Series
Description
Thesis advisor
Mikkonen, IlonaVänskä, Annamari