Consumer perception and preferences of message structure

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Journal Title
Journal ISSN
Volume Title
School of Business | Licentiate thesis
Date
1975
Department
Major/Subject
Markkinointi
Mcode
Degree programme
Language
en
Pages
117 sivua
Series
Description
Keywords
kuluttajakäyttäytyminen, konsumentbeteende
Other note
MMS ID
995677854406526 | Availability info (Aalto-Primo)
Citation