Designing a relationship management framework for global professional services. Case: Capgemini - Nokia relationship

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School of Business | Master's thesis
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Date
2004
Major/Subject
Marketing
Mcode
Degree programme
Language
en
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Description
Keywords
Markkinointi, Suhdemarkkinointi, Asiakashallinta, Asiantuntijat, Palvelut, Kansainvälinen, Kansainväliset yhtiöt
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