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Development of Standard Based Personalization Schemes for Mobile Television

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Helsinki University of Technology | Master's thesis
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T-111

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en

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76

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In the Fourth Generation Wireless Data Transmission Networks (4G), digital television broadcasting networks, wireless local area networks (WLAN), and dedicated networks like cellular networks (GSM, GPRS, and UMTS) interconnect seamlessly. Because of this association the user can use the wireless services whenever he wants and wherever he is. In the MobTV research and development project, VTT Information Technology and its partners developed a prototype of mobile digital television. MobTV is a wireless system that offers the mobile user digital TV content with additional services. The TV-Anytime Forum is an international association of organizations, which seeks to develop open specifications to enable audiovisual and other services based on mass-market high-volume digital local storage in consumer platforms. The TV-Anytime Metadata specifications are based on an XML/XML Schema framework, identical to that of MPEG-7. TV-Anytime adopted the User Preferences Description Schemes and the Usage History Description Schemes from the MPEG-7 Multimedia Description Schemes specification. Both User Preferences Description Schemes and the Usage History Description Schemes can be used for personalizing the MobTV service. This thesis will present how to personalize MobTV prototype according to these specifications. The MobTV users' usage history description is generated on the basis of a history of the user's interactions with the multimedia content over an observation period. The users are supported to set their preference configuration. Then the personalization system will show their favourite programmes according to their preference.

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Vuorimaa, Petri

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Södergård, Caj

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