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Two-sided markets and ride-hailing - Can academia hold the keys to industry insights?

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School of Business | Bachelor's thesis

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en

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22+3

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I conduct a literature review of academic articles surrounding ride-hailing to attempt to glean insights about these platforms. I present multiple papers around topics such as two-sided markets, multi-homing and dynamic platform competition. I show that the literature, both theoretical and empirical, surrounding these topics indeed gives us tools to analyze not only single ride-hailing platforms, but also the industry itself. I use these methods to produce insights from a local and temporal market case study.

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Murto, Pauli

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