Corporate identity management in universities: Comparative study of Tallinn Technical University and Helsinki University of Technology
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Journal Title
Journal ISSN
Volume Title
School of Business |
Master's thesis
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Instructions for the author
Author
Date
2003
Department
Major/Subject
Organization and Management
Mcode
Degree programme
Language
en
Pages
Series
Description
Keywords
Yritysviestintä, Yrityskuva, Imago, Yliopistot, Korkeakoulut, Johtaminen
