“Internationalization is never a sprint, it’s a marathon” - Internationalization of an organization and internal success factors affecting its global success
dc.contributor | Aalto University | en |
dc.contributor | Aalto-yliopisto | fi |
dc.contributor.advisor | Falk, Tomas | |
dc.contributor.advisor | Gloukhovtsev, Alexei | |
dc.contributor.author | Karttunen, Anna Katariina | |
dc.contributor.department | Markkinoinnin laitos | fi |
dc.contributor.school | Kauppakorkeakoulu | fi |
dc.contributor.school | School of Business | en |
dc.date.accessioned | 2018-10-05T07:02:15Z | |
dc.date.available | 2018-10-05T07:02:15Z | |
dc.date.issued | 2018 | |
dc.ethesisid | 17297 | |
dc.format.extent | 84 + 7 | |
dc.identifier.uri | https://aaltodoc.aalto.fi/handle/123456789/34150 | |
dc.identifier.urn | URN:NBN:fi:aalto-201810055232 | |
dc.language.iso | en | en |
dc.location | P1 I | fi |
dc.programme | Marketing | en |
dc.subject.helecon | markkinointi | fi |
dc.subject.helecon | prosessit | fi |
dc.subject.helecon | menestyminen | fi |
dc.subject.helecon | organisaatio | fi |
dc.subject.helecon | kansainvälistyminen | fi |
dc.subject.helecon | liiketalous | fi |
dc.subject.helecon | instituutio | fi |
dc.subject.helecon | brandit | fi |
dc.subject.keyword | internationalization | en |
dc.subject.keyword | institutional theory | en |
dc.subject.keyword | international business | en |
dc.title | “Internationalization is never a sprint, it’s a marathon” - Internationalization of an organization and internal success factors affecting its global success | en |
dc.title | "Kansainvälistyminen ei koskaan ole sprintti, se on maraton" - Organisaation kansainvälistyminen ja globaaliin menestykseen vaikuttavat sisäiset onnistumistekijät | fi |
dc.type | G2 Pro gradu, diplomityö | fi |
dc.type.ontasot | Master's thesis | en |
dc.type.ontasot | Maisterin opinnäyte | fi |
local.aalto.electroniconly | yes | |
local.aalto.openaccess | no |