Creating Excellent Customer Experiences: a Literature Review
dc.contributor | Aalto University | en |
dc.contributor | Aalto-yliopisto | fi |
dc.contributor.advisor | Wittkowski, Kristina | |
dc.contributor.author | Korhonen, Mika | |
dc.contributor.department | Markkinoinnin laitos | fi |
dc.contributor.school | Kauppakorkeakoulu | fi |
dc.contributor.school | School of Business | en |
dc.date.accessioned | 2017-08-17T13:22:44Z | |
dc.date.available | 2017-08-17T13:22:44Z | |
dc.date.issued | 2017 | |
dc.format.extent | 42 | |
dc.format.mimetype | application/pdf | en |
dc.identifier.uri | https://aaltodoc.aalto.fi/handle/123456789/27771 | |
dc.identifier.urn | URN:NBN:fi:aalto-201708176675 | |
dc.language.iso | en | en |
dc.programme | Markkinointi | fi |
dc.subject.keyword | customer experience | en |
dc.subject.keyword | customer relationships | en |
dc.subject.keyword | customer journey | en |
dc.subject.keyword | experience design | en |
dc.title | Creating Excellent Customer Experiences: a Literature Review | en |
dc.type | G1 Kandidaatintyö | fi |
dc.type.ontasot | Bachelor's thesis | en |
dc.type.ontasot | Kandidaatintyö | fi |