From product brands to corporate branded products - The transfer process: Case Eniro Finland
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School of Business |
Master's thesis
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Instructions for the author
Authors
Date
2004
Department
Major/Subject
Markkinointi
Mcode
Degree programme
Language
en
Pages
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Description
Keywords
Markkinointi, Brandit, Tuotemerkit, Yritykset, Portfolio, Yrityskaupat