Strategy & MCS in Start-ups – Case Study
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School of Business |
Bachelor's thesis
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Authors
Date
2023
Department
Major/Subject
Mcode
Degree programme
Laskentatoimi
Language
en
Pages
28
Series
Abstract
This study highlights the previous literature’s findings on the relationship between strategy and management control systems. Through the use of Simons’ levers of control -framework the relationship is studied further. The framework aims to balance control in the age of creative value creation. The framework is implemented as a case study for an early-stage start-up company whose mission is to create life-saving technology in the health technology field. This study finds that the implementation of control systems adds value, enables growth, and aids in risk management for start-up companies.Description
Thesis advisor
Falk, KerstinKeywords
strategy, management control systems, levers of control, start-ups