Building a Market Entry for Small High Technology Companies: A Case Study from the Medical Devices Industry

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School of Science | Master's thesis
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Date
2010
Major/Subject
Yritysstrategia ja kansainvälinen liiketoiminta
Mcode
TU-91
Degree programme
Language
en
Pages
86
Series
Description
Supervisor
Lamberg, Juha-Antti
Thesis advisor
Töytäri, Pekka
Keywords
market entry process, markkinoillemenoprosessi, market selection, markkinan valinta, parner selection, kumppanin valinta, partnership, kumppanuus, medical devices industry, lääketieteellisten mittalaitteiden toimiala
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