Does Self-Discrepancy Affect Green Consumer Behaviour?
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School of Business |
Bachelor's thesis
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Authors
Date
2021
Department
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Mcode
Degree programme
(Mikkeli) Bachelor’s Program in International Business
Language
en
Pages
47 +3
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Description
Thesis advisor
Shukla, PauravKeywords
self-discrepancy, green consumption, culture, green consumer behaviour