Social Media Adoption in Modern View of Personal Selling Process -a Qualitative Case Study Concerning Social Media Integration In a Finnish Real Estate Company
No Thumbnail Available
URL
Journal Title
Journal ISSN
Volume Title
School of Business |
Master's thesis
Authors
Date
2018
Department
Major/Subject
Mcode
Degree programme
Marketing
Language
en
Pages
51+6
Series
Description
Thesis advisor
Kumar, AshishKeywords
CRM, social media, personal selling, customer knowledge
Other note
Tutkielman tiivistelmään merkitty hyväksymisvuosi on epäselvä tai puuttuu.
The approval year in the abstract of the thesis is unclear or missing.
The approval year in the abstract of the thesis is unclear or missing.