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The era of the business model. How Apple came, saw, and conquered the digital music industry.

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Volume Title

School of Business | Master's thesis
Electronic archive copy is available via Aalto Thesis Database.
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Date

2006

Department

Markkinoinnin ja johtamisen laitos
Department of Marketing and Management

Major/Subject

International Business

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Language

en

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Description

Keywords

kansainväliset yhtiöt, tietotekniikka, digitaalitekniikka, media, musiikki, elektroniikka, ohjelmistot, internet, verkkokauppa, kulttuurin markkinointi

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https://urn.fi/URN:NBN:fi:aalto-2020111716425

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[gradu] Kauppakorkeakoulu / BIZ

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