Creating value with ship life-cycle services selling - Case STX Finland Oy

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dc.contributorAalto Universityen
dc.contributorAalto-yliopistofi
dc.contributor.authorKähönen, Arttu 
dc.contributor.departmentDepartment of Marketingen
dc.contributor.departmentMarkkinoinnin laitosfi
dc.contributor.schoolKauppakorkeakoulufi
dc.contributor.schoolSchool of Businessen
dc.date.accessioned2013-03-19T02:30:19Z
dc.date.available2013-03-19T02:30:19Z
dc.date.dateaccepted2012-11-29 
dc.date.issued2012 
dc.description.abstractCreating value with ship life-cycle services selling - Case STX Finland Oyen
dc.ethesisid13121 
dc.format.extent88 
dc.format.mimetypeapplication/pdfen
dc.identifier.urihttps://aaltodoc.aalto.fi/handle/123456789/8927
dc.identifier.urnURN:NBN:fi:aalto-201303221843
dc.language.isoenen
dc.locationP1 I
dc.programme.majorMarketingen
dc.programme.majorMarkkinointifi
dc.subject.heleconlaivanrakennusteollisuus 
dc.subject.heleconshipbuilding industry 
dc.subject.heleconmyynti 
dc.subject.heleconsales 
dc.subject.heleconelinkaari 
dc.subject.heleconlife cycle 
dc.subject.heleconpalvelut 
dc.subject.heleconservice 
dc.subject.heleconmarkkinointi 
dc.subject.heleconmarketing 
dc.subject.heleconarvoketju 
dc.subject.heleconvalue chain 
dc.subject.keywordbusiness-to-Government 
dc.subject.keywordlife-cycle services 
dc.subject.keywordservice-dominant logic 
dc.subject.keywordservices selling 
dc.subject.keywordvalue-based selling 
dc.subject.keywordvalue co-creation 
dc.titleCreating value with ship life-cycle services selling - Case STX Finland Oyen
dc.typeG2 Pro gradu, diplomityöfi
dc.type.dcmitypetexten
dc.type.ontasotMaster's thesisen
dc.type.ontasotPro gradu tutkielmafi
local.aalto.idthes13121
local.aalto.openaccessyes

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