Study of organizational buying and effects on buyer behaviour with selection of marketing communication channels: Case study of Vaisala's customer segments

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School of Business | Master's thesis
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Date
2004
Major/Subject
Markkinointi
Mcode
Degree programme
Language
en
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Keywords
Markkinointi, Yritykset, hankinnat, Ostot, Mainonta, Asiakashallinta, Suhdemarkkinointi
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