Developing a marketing plan for business-to-business electronic commerce: Case study

No Thumbnail Available

URL

Journal Title

Journal ISSN

Volume Title

Insinööritieteiden korkeakoulu | Master's thesis

Date

2015-09-21

Department

Major/Subject

Framtidens industriföretag

Mcode

TU3006

Degree programme

Konetekniikan koulutusohjelma

Language

en

Pages

63+2

Series

Description

Supervisor

Lillrank, Paul

Thesis advisor

Rinttilä, Jussi

Keywords

E-commerce, marketing, business-to-business, plan

Other note

Citation