Mielikuvitus, empatia, halu – Transmedia-brändäys
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Volume Title
School of Arts, Design and Architecture |
Master's thesis
Ask about the availability of the thesis by sending email to the Aalto University Learning Centre oppimiskeskus@aalto.fi
Author
Date
2015
Department
Major/Subject
Mcode
Degree programme
Language
fi
Pages
104+28
Series
Description
Supervisor
Heinänen, SakuThesis advisor
Nieminen, TarjaKeywords
transmedia, brändi, brändäys, transmedia-brändäys, transmedia-tarinankerronta
