Markkinointiviestinnän kanavapreferenssit kuluttajilla = Consumer preferences for marketing communication channels
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Journal Title
Journal ISSN
Volume Title
School of Business |
Doctoral thesis (monograph)
| Defence date: 2012-08-24
Checking the digitized thesis and permission for publishing
Instructions for the author
Instructions for the author
Unless otherwise stated, all rights belong to the author. You may download, display and print this publication for Your own personal use. Commercial use is prohibited.
Author
Date
2012
Department
Major/Subject
Markkinointi
Marketing
Marketing
Mcode
Degree programme
Language
fi
Pages
231 s.
Series
Aalto University publication series. DOCTORAL DISSERTATIONS, 94/2012