E-product development for mass customization in a manufacturing SME

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URL

Journal Title

Journal ISSN

Volume Title

School of Business | Master's thesis

Authors

Date

2012

Department

Department of Marketing
Markkinoinnin laitos

Major/Subject

Marketing
Markkinointi

Mcode

Degree programme

Language

fi

Pages

84

Series

Abstract

E-product Development for Mass Customization in a Manufacturing SME

Description

Keywords

Mass customization, manufacturing, e-product development, e-commerce, SME

Other note

Citation

Permanent link to this item

https://urn.fi/URN:NBN:fi:aalto-201301151069

Collections

[gradu] Kauppakorkeakoulu / BIZ