International franchising - standardisation versus adaptation to cultural differences

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dc.contributorAalto-yliopistofi
dc.contributorAalto Universityen
dc.contributor.authorSipola, Satu
dc.contributor.departmentHKKK. Markk. Pro gradufi
dc.contributor.schoolKauppakorkeakoulufi
dc.contributor.schoolSchool of Businessen
dc.date.accessioned2020-11-16T16:05:41Z
dc.date.available2020-11-16T16:05:41Z
dc.date.issued1998 
dc.format.mimetypeapplication/pdfen
dc.identifier.urihttps://aaltodoc.aalto.fi/handle/123456789/54816
dc.identifier.urnURN:NBN:fi:aalto-2020111613671
dc.language.isoenen
dc.rights.accesslevelopenAccess
dc.subject.keywordFranchisingfi
dc.subject.keywordKansainvälinenfi
dc.subject.keywordKulttuurifi
dc.titleInternational franchising - standardisation versus adaptation to cultural differencesen
dc.type.okmG2 Pro gradu, diplomityö 
dc.type.ontasotMaster's thesisen
dc.type.ontasotPro gradu -tutkielmafi
dc.type.publicationmasterThesis 
local.aalto.digiauthyes
local.aalto.digifolderAalto_50821
local.aalto.idthes7318
local.aalto.openaccessyes

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