Tehokkaat asiakasohjelmat suhdemarkkinointistrategian tukena. Case Merita Pankki Oyj.

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School of Business | Master's thesis
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Date
2001
Major/Subject
Markkinointi
Mcode
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Language
fi
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Keywords
Markkinointi, Suhdemarkkinointi, Asiakashallinta, Strategia, Asiakkaat, Pankit
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