Gender Representation in Luxury Perfume Advertising

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Journal Title
Journal ISSN
Volume Title
School of Business | Bachelor's thesis
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Date
2023
Major/Subject
Mcode
Degree programme
(Mikkeli) Bachelor’s Program in International Business
Language
en
Pages
48+8
Series
Description
Thesis advisor
Black, Kate
Keywords
gender advertising, luxury perfume, marketing, diversity, equity, inclusion
Other note
Citation