The Symbiosis of Place Brand and Extended Self – Case Kalasatama

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URL

Journal Title

Journal ISSN

Volume Title

School of Business | Master's thesis

Authors

Date

2019

Department

Markkinoinnin laitos

Major/Subject

Mcode

Degree programme

Marketing

Language

en

Pages

57 + 8

Series

Description

Thesis advisor

Tikkanen, Henrikki

Keywords

place branding, extended identity, Kalasatama, Instagram

Other note

Citation

Permanent link to this item

https://urn.fi/URN:NBN:fi:aalto-201906163802

Collections

[gradu] Kauppakorkeakoulu / BIZ