An Exploratory Study on Business Model Innovation in The Education Technology (Edtech) Startups of Bangladesh

dc.contributorAalto Universityen
dc.contributorAalto-yliopistofi
dc.contributor.advisorRannikko, Heikki
dc.contributor.authorShams, Rommo
dc.contributor.departmentMikkelin kampusfi
dc.contributor.schoolKauppakorkeakoulufi
dc.contributor.schoolSchool of Businessen
dc.date.accessioned2023-05-21T16:02:02Z
dc.date.available2023-05-21T16:02:02Z
dc.date.issued2023
dc.description.abstractThe main objectives of this study were to (1) examine occurrences of Business Model Innovation (BMI) in EdTech startups and (2) address the challenges and opportunities in the Bangladesh EdTech startup landscape. The study aims to contribute to understanding the business model innovation process in the context of EdTech startups in Bangladesh. This study used qualitative research to examine the business model innovation of two case companies. The study mapped the innovation occurrences with the help of Business Model Canvas (BMC). The main findings also focused on the overall landscape of EdTech startups in Bangladesh. The study found that business model innovation can occur in any element of the business model canvas and is not restricted to certain elements. The study also highlighted the significance of the lean startup approach in the innovation process. It also identified the main challenges as Technological infrastructure and opportunities as Market development in the EdTech industry of Bangladesh. Finally, it provided recommendations to local startups and implications for international business.en
dc.format.extent40+11
dc.format.mimetypeapplication/pdfen
dc.identifier.urihttps://aaltodoc.aalto.fi/handle/123456789/120849
dc.identifier.urnURN:NBN:fi:aalto-202305213185
dc.language.isoenen
dc.programme(Mikkeli) Bachelor’s Program in International Businessen
dc.subject.keywordbusiness modelen
dc.subject.keywordBusiness Model Innovation (BMI)en
dc.subject.keywordEducation Technology (EdTech)en
dc.subject.keywordstartupen
dc.subject.keywordBangladeshen
dc.titleAn Exploratory Study on Business Model Innovation in The Education Technology (Edtech) Startups of Bangladeshen
dc.typeG1 Kandidaatintyöfi
dc.type.ontasotBachelor's thesisen
dc.type.ontasotKandidaatintyöfi
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