Customer values sources and perceived quality of sponsored mobile net services - Case: Ideakeittiö

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Journal Title
Journal ISSN
Volume Title
School of Business | Master's thesis
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Author
Date
2004
Department
Markkinoinnin ja johtamisen laitos (Department of Marketing and Management)
Major/Subject
Marketing
Mcode
Degree programme
Language
en
Pages
Series
Description
Keywords
Markkinointi, Mobiilitekniikka, Palvelut, Verkkokauppa, Sponsorointi, Asiakkaat, Kuluttajakäyttäytyminen
Other note
Citation
Permanent link to this item
https://urn.fi/URN:NBN:fi:aalto-2020111716222
Collections
[gradu] Kauppakorkeakoulu / BIZ