Managing shareholder value with an optimal customer portfolio strategy

No Thumbnail Available
Journal Title
Journal ISSN
Volume Title
School of Business | Master's thesis
Checking the digitized thesis and permission for publishing
Instructions for the author
Date
2008
Major/Subject
Mcode
Degree programme
Language
en
Pages
Series
Description
Keywords
johtaminen, asiakashallinta, asiakkaat, kannattavuus, asiakasarvo, strategia, portfolio, optimointi
Other note
Citation