Global marketing and standardization - approached through marketing mix elements

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dc.contributorAalto-yliopistofi
dc.contributorAalto Universityen
dc.contributor.authorMäkeläinen, Hannele
dc.contributor.departmentHKKK. Markk. Pro gradufi
dc.contributor.schoolKauppakorkeakoulufi
dc.contributor.schoolSchool of Businessen
dc.date.accessioned2020-11-16T12:56:44Z
dc.date.available2020-11-16T12:56:44Z
dc.date.issued1992 
dc.identifier.urihttps://aaltodoc.aalto.fi/handle/123456789/52886
dc.identifier.urnURN:NBN:fi:aalto-2020111611741
dc.language.isoenen
dc.rights.accesslevelclosedAccess
dc.subject.keywordVIENTIfi
dc.subject.keywordMARKKINOINTIMIXfi
dc.subject.keywordSTANDARDITfi
dc.titleGlobal marketing and standardization - approached through marketing mix elementsen
dc.type.okmG2 Pro gradu, diplomityö 
dc.type.ontasotMaster's thesisen
dc.type.ontasotPro gradu -tutkielmafi
dc.type.publicationmasterThesis 
local.aalto.digiauthask
local.aalto.digifolderAalto_53027
local.aalto.idthes5362
local.aalto.openaccessno
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