Analysis of the Retention and Acquisition Rates of Selected Mobile Phone Manufacturers



Title:	Analysis of the Retention and Acquisition Rates of Selected Mobile Phone Manufacturers Valittujen matkapuhelinvalmistajien asiakasretention ja -hankinnan tarkastelu
Author(s):	Vesanen, Riina
Date:	2010
Language:	en
Pages:	84 + [14]
Department:	Informaatio- ja luonnontieteiden tiedekunta
Major/Subject:	Sovellettu matematiikka
Supervising professor(s):	Salo, Ahti
Thesis advisor(s):	Rantanen, Ari
Keywords:	retention, retentio, acquisition, asiakashankinta, logistic regression, logistinen regressio, linear regression, lineaarinen regressio, mobile phones, matkapuhelimet, C5.0 algorith, C5.0 algoritmi
Location:	Archive
	OEVS yes
Digitized thesis:	ask
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Permanent link to this item: http://urn.fi/URN:NBN:fi:aalto-2020122357796 Email this Export to RefWorks QR Code Print BibTex Tweet