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Exploiting the marketing potential and opportunities of the electronic environment. Case: Marketing an electronic business-to-business marketplace for mobile applications

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dc.contributor Aalto-yliopisto fi
dc.contributor Aalto University en
dc.contributor.author Lehmusto, Laura
dc.date.accessioned 2020-11-17T14:18:08Z
dc.date.available 2020-11-17T14:18:08Z
dc.date.issued 2004
dc.identifier.uri https://aaltodoc.aalto.fi/handle/123456789/57069
dc.language.iso en en
dc.title Exploiting the marketing potential and opportunities of the electronic environment. Case: Marketing an electronic business-to-business marketplace for mobile applications en
dc.contributor.school Kauppakorkeakoulu fi
dc.contributor.school School of Business en
dc.contributor.department Markkinoinnin laitos fi
dc.subject.keyword Markkinointi fi
dc.subject.keyword Mainonta fi
dc.subject.keyword Kuluttajakäyttäytyminen fi
dc.subject.keyword Kuluttajansuoja fi
dc.subject.keyword Lainsäädäntö fi
dc.identifier.urn URN:NBN:fi:aalto-2020111715922
dc.programme.major Markkinointi fi
dc.type.ontasot Master's thesis en
dc.type.ontasot Pro gradu -tutkielma fi
local.aalto.openaccess no
local.aalto.digifolder Aalto_48672
dc.rights.accesslevel closedAccess
dc.type.publication masterThesis
dc.type.okm G2 Pro gradu, diplomityö
local.aalto.idthes 9571
local.aalto.digiauth ask


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