Assessing organizational buying from the perspective of an industrial marketer - Analysis of buying decision-making among French Carrier Bag Converters
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| Title: | Assessing organizational buying from the perspective of an industrial marketer - Analysis of buying decision-making among French Carrier Bag Converters |
| Author(s): | Ikonen, Kristiina |
| Date: | 2000 |
| Language: | en |
| Department: | HKKK. Markk. Pro gradu |
| Major/Subject: | International Business |
| Keywords: | Markkinointi, Teollisuus, Ostot, Viestintä, Päätöksenteko, Paperi, Ranska |
| Location: | Archive |
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[gradu] Kauppakorkeakoulu / BIZ [17095]
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