It is crucial from any Consulting company's point of view to perceive some degree of data analysis in the environment of business intelligence. This research examines the different processes and tools in data analysis, and builds a specific and effective process and tool with cost-benefit analysis for Florilla Consulting, which can be beneficial to similar consulting companies operating in data analysis field.
Based on a large sample of qualitative data we demonstrate the benefits and importance of using data analysis processes and tools in business intelligence as a strategic necessity and show how this system can be implemented in various business case scenarios. Finally we propose a business model of data analysis to be tested by future research.