Social enterprises’ value co-creation in brand communities. Case Seabin Project.



Title:	Social enterprises’ value co-creation in brand communities. Case Seabin Project.
Author(s):	Kangasmaa, Vilma
Date:	2020
Language:	en
Pages:	92+5
Department:	Johtamisen laitos
Degree programme:	Management and International Business (MIB)
Thesis advisor(s):	Ritvala, Tiina
Keywords:	social enterprise, value co-creation, brand communities, netnography
Location:	P1 I \| Archive OEV
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Permanent link to this item: http://urn.fi/URN:NBN:fi:aalto-202009205474 Email this Export to RefWorks QR Code Print BibTex Tweet