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Showing 4 out of a total of 4 results for community: 1b Maisterivaiheen opinnäytetyöt / Master’s theses. (0.068 seconds)

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Does brand origin influence consumer-based brand equity? A study of Finnish consumers' perceptions of premium cars

Jalkanen, Juhani (2012)

Kauppakorkeakoulu | Master's thesis
Challenges of Finnish B2C E-commerce: Achieving competitive advantage through brand and service marketing

Knuuttila, Karri (2012)

Kauppakorkeakoulu | Master's thesis
Kuluttajien suklaabrändisuhteet

Raatikainen, Annika (2012)

Kauppakorkeakoulu | Master's thesis
Consumers' brand origin perceptions through visual appeals in international fashion advertisement

Valin, Iida (2012)

Kauppakorkeakoulu | Master's thesis

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