Knowledge creation in customer-oriented product development
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Knowledge creation in customer-oriented product development
Title:
Knowledge creation in customer-oriented product development
Author(s):
Tammivuori, Liisa
Date:
2017
Language:
en
Pages:
64
Department:
Markkinoinnin laitos
Degree programme:
Marketing
Thesis advisor(s):
Lindblom, Arto; Mitronen, Lasse
Keywords:
marketing
,
services marketing
,
organizational knowledge creation
,
product development
Controlled terms:
markkinointi
,
palvelut
,
tuotekehitys
,
asiakasosallistuminen
,
palvelumuotoilu
Location:
P1 I | Archive number:
16093
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Permanent link to this item:
http://urn.fi/URN:NBN:fi:aalto-201712208327
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[17400]
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